Tag Archive: business planning

Mar 01

Guest Post: Home Office Deductions-What would Dwight Do?

 Most of us can identify with the characters in The Office, the long running TV show centered on the office staff of a fictional Scranton, Pennsylvania paper company. This was my sole connect back to a familiar place during a time in which I owned and operated a home business. It
was a lonely existence, working at home. The early years were particularly trying, as I could no longer refer questions to a legal department or tax accountant without incurring exorbitant fees. Faced with the task of doing my taxes for the first time as a self-employed, home based
entrepreneur, I wasn’t sure how to proceed. And so I asked myself…

What would Dwight Do?

First, The Office’s Dwight Schute might declare himself a sovereign country, thus avoiding all tax consequences. But, since it’s doubtful that the IRS would recognize Schutesylvania, he’d very likely attempt instead to write off his cubicle as a tax deduction. So I, too, began preparing my first tax return as a self-employed business owner, writing off my home office as a deduction.

“Would I ever leave this company? Look, I’m all about loyalty. In fact, I feel like part of what I’m being paid for here is my loyalty.
But if there were somewhere else that valued loyalty more highly, I’m going wherever they value loyalty the most.”

How right you are, Dwight. For years I prepared my tax returns myself (with the help of my spouse, a CPA). But when you decide to deduct your home office as a business expense, the rules get fuzzy. Don’t worry about loyalty to yourself or your old tax prep guy. Get yourself a seasoned professional tax accountant to take care of your tax returns.  The vast majority of businesses in the US are sole proprietorships, requiring completion of the Schedule C. Unfortunately the IRS attributes most of the tax gap to the errors sole proprietors make on their Schedule Cs. If you’re deducting for a home office, this makes you a target for review.
“Okay, first, let’s go over some parameters. How many people can I fire?”

Dwight is right again. Even if you have to fire your wife the CPA and she makes you sleep on the couch for a few weeks, it’s worth it. When I got audited I didn’t sleep much anyway. Should you decide to ignore my words and prepare your taxes yourself, note these two basic rules to writing off your home office space:
First, your home office space must be used exclusively and regularly for your business. Second, the office must be either your principal place of business or a place where you meet clients, patients, or customers as a normal course of business.

“In the wild, there is no health care. In the wild, health care is, ”Ow, I hurt my leg. I can’t run. A lion eats me and I’m dead.” Well, I’m not dead. I’m the lion, you’re dead.”

If Dwight were paying for his own individual health care plan, this expense would be tax deductible. Your electric bill and property taxes, in proper proportion to the overall square footage of your home, can be a deductible expense along with promotional advertising, supplies, and Internet expenses. Other items that fall within the parameters of what you may be able to deduct include mortgage interest, home repairs, and home owners insurance.

You can only write off a portion of these expenses so make sure you understand the current IRS guidelines. The amount of your deduction is determined by the square footage of your office space.  You must divide your home office’s square footage by the total square footage of your home. For example, if your home is 3,000 square feet and your home office is 150 square feet, you’d use 5% to calculate your deductions.

“When I was in the 6th grade I was a finalist in our school spelling bee. It was me against Raj Patel. I misspelled, in front of the entire school, the word ‘failure’”.

In conclusion, writing off your home office makes sense but you’ve got to know what you’re doing, and “failure is not an option”. Tax software can only go so far in ensuring that you get all the deductions coming to you. Remember, using a free tax software application such as Turbo Tax isn’t “free” if you find yourself across the desk from an IRS auditor facing huge fees and penalties. Before making deciding to do your own business taxes, ask yourself:

What would Dwight do?

 

Richard Rossi blogs, writes, and illustrates for various online and transitional publications. Some of his titles include The Twelve days of Christmas in New Jersey, Ouch!, and Stinky Clothes. Find him at his blog where he hangs out in his free time.

 

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Jan 12

Navigating the Social Media Maze

This clever graphic is making the rounds on the Internet, but lurking behind the joke is the reality that the world of online social media is a confusing jumble. Whether you’re trying to build your brand as an individual or a business, understanding the different social networking sites can help you navigate the maze effectively.

The central marketing problem facing all my clients is this: they are so busy doing the actual work of operating their business that they lack the time, energy and focus to think about how best to communicate what they’re doing to the world.

As an online marketing consultant, I take the time to get to know each of my clients and understand what it is they do, what differentiates them from their competitors, and who are the prospective customers they are seeking to attract. Only then do I begin to map out an online marketing strategy, because one size definitely does not fit all.

My clients don’t have to concern themselves with maintaining a website and posting updates to Facebook or Twitter, nor do they need to worry about pageviews, clickthroughs and the other metrics by which online exposure is measured. They can count on me to communicate an authentic story of their unique strengths, and deliver it to the right online outlets at the right time to reach the right audience.

If you’d like to learn more about how Writing It Right For You can manage your online presence to grow your business, contact us today for a consultation!

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Jan 04

Happy New Year! I Resolve…

2011 to 2012One of the blogs I regularly read is “All Freelance Writing” by Jennifer Mattern. Jennifer, a wonderful role model for freelance writers like me, published a 2012 New Year’s Resolutions blog post the other day. I would like to use her model to publicly state my 2012 resolutions for Writing It Right For You:

1) Make and meet my schedule for all of my websites, my blogs, my upcoming ebooks, and other personal and business projects.

Just like Jennifer, I asked another freelance writer friend, Sharon Hurley Hall how she gets so much written every day. Sharon, who has written two guest posts for this blog, recommended Dragon Dictate, which Jennifer and I have installed, but haven’t used to its full potential. So one of my goals is to really put Dragon Dictate to use to help me write more and faster.

My husband and business partner, Keith Owens, and I have four books almost ready, and our goal is to have them published by the end of this quarter.

2) Ensure a minimum 25% increase in my monthly base income.

I actually declared this resolution last week in a tweet, but I am res-stating that goal here. Our company did pretty well last year, but like all freelancers, our monthly gross income fluctuates–often wildly by thousands of dollars. But we also have several regular and ongoing clients and graduate and post-graduate students–bless ‘em–on retainer; they are the ones who provide us with our monthly base income. That monthly base income from retainers is what we will increase this year by 25%.

3) Finalize the revised look and feel of our websites and blogs. 

As many freelancers and small business owners know–especially when you have lots of wonderful clients to work with, it is difficult to stay on track with the other non-income-producing projects that are important but not critical. What I have done is make a project list for each one of the administrative and personal projects I want to complete and I add tasks to those lists as I think of them. Then when I have scheduled open slots in my schedule, I tackle each project one task at a time. That really relieves my stress levels–the only way to eat an elephant is one bite at a time. The same is true for completing all of those projects vying for your attention.

4) Complete the remodeling and re-working of my home office.

Again, this is a work in progress. I know and I have visually (with before/after photos) set up how I want my office to look. It will be a lot of work to totally finish my office, but my goal is to greet spring with a newly remodeled office. Let’s see, that is about March 21 here in the northern hemisphere. I’ll post pictures when that goal is met.

5) Continue to find the right balance between work-family-community.

I LOVE what I do and I am very grateful that my work reflects my passions, my values, and my skills. But again, like all freelancers and SOHO (Small Office Home Office) business owners, I constantly must ensure that I do more than just “work”–especially when my commute to my office is about 5 feet! It is very easy to work all of the time, blur the boundary between home and office, and be constantly connected with all of my computers and gadgets . So this year, I will work especially hard to find the right balance between everything I love to do–and I will try to actually “unplug” for a while every day!

Jennifer had 1o (!) resolutions, but I will stick with 5. That is enough for me!

What are your resolutions for your business in 2012? Do you have any tips or apps or methods that have been successful for you? Let us know in the comment section! Happy New Year!

 

(This post is cross-published to my BlogHer Blog…)

 

 

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