Category Archive: Small Business Consulting

Mar 10

Defamation: Libel or Slander?

Writing It Right For You - English Grammar Usage Tips

“Defamation” is the legal term for publishing disparaging information about a person in verbal or written form with the intent to damage the reputation of that person. Whether the defamation attempt is considered “libel” or “slander” depends on how the defamation attempt is published.

Libel is a defamatory remark that is published in writing, on the radio, or in audio or video form.

Slander is a defamatory remark that is published orally via a gesture or verbal communication that is not recorded.

The person who is the target of defamation by either libel or slander can file suit against the defamer by with court action to prove:

1) that a defamatory statement was made;

2) that the statement was published (as outlined above) to a 3rd party;

3) that the defamer knew or should have known that the statement was false;

4) that injury was caused to the target of the defamation.

Unlike the usual court cases where someone is “innocent until proven guilty”, in defamation court cases, the burden of proof is on the plaintiff or the person who is the subject of the defamatory publication.

That is why it is imperative for creative freelancers and other business owners who provide services to clients to ensure that they are protected with detailed and legally binding contracts and that they have complete documentation of any and all communications–just in case.

The person who intends to defame, even “casually”, should also be prepared to defend their claim as they can very easily be counter-sued by the original plaintiff.

 

Disclaimer: I am not an attorney, nor do I play one on TV. Please consult your own legal professional for detailed information on libel and slander.

 

 

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Permanent link to this article: http://writingitrightforyou.com/home/2014/03/10/defamation-libel-or-slander/

Jan 27

Scrivener is the #1 App for All of my Writing Projects

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I am a writer. I am an editor. I am a manuscript preparer and an eBook publisher. I am a social media marketing and branding consultant. For all of those roles that I manage for my three businesses, I do a lot of writing. I write on my MacBook Air from my home office and my MacBook Pro from my Midtown Detroit office. Away from my offices, I write my iPad2 and iPad Mini.

When I write short, often internal documents, I use Google Docs and Google Drive. Most of my clients send me documents in Word, Excel, and PowerPoint, the global gold standard contained in the Microsoft Office Suite; I use those programs in Office for Mac 2011, which integrates (almost) perfectly with the PC/Windows version. Sometimes I use Pages, Keynote, and Numbers in the Apple iWorks Office Suite, mostly because the apps are fun to use (and now free in iOS). For now however, for the majority of my original writing and editing I do for myself and for my clients, I use Scrivener, the popular application designed especially for writers.

Scrivener is not a “word processor”, it is a writing tool. What is the difference? Scrivener was designed just for writers, who are, for the most part, right-brained “creatives”. Scrivener includes several features that allow writers to plan, organize, view, edit, and write in whatever structure they are most comfortable. Completed Scrivener projects can be exported in many formats, including for eBooks.

MacBook Pro Available in 15.4- and 17-inch dia...

MacBook Pro (Photo credit: Wikipedia)

I use Scrivener to write my blog posts, my articles, my eBooks and books, my courses, my marketing materials, and my podcast scripts.

In a future post of my “Apps I Use” series, I will give you a more complete narrative of the app and how I use it for my businesses, but right now I have several client projects to finish. All of them have been uploaded to my Scrivener account, which I can access on both of my MacBooks.

This is going to be fun. If you need the assistance of the professional writers and editors at Writing It Right For You, contact us and we’ll get right back to you!

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Permanent link to this article: http://writingitrightforyou.com/home/2014/01/27/scrivener-is-the-1-app-for-all-of-my-writing-projects/

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Etymology: “awkward”

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Etymology means “the study of word origins”.

“Awk” is an obsolete word meaning “turning the wrong way”. “Awkward” originally meant “in an awk direction”, just like forward means in a front (fore) direction and backward means in a back direction.

If the professionals at Writing It Right For You can help you to navigate awkward communications, fill out the “Contact Us” form, and we’ll be glad to be of assistance to you and your project!

Permanent link to this article: http://writingitrightforyou.com/home/2013/03/18/etymology-awkward-2/

Feb 27

I LOVE (and Need) All of My Gadgets

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Image credit: 123fr.com

 

Everyone who knows me also knows that I am a true “Gadget Girl”…I work with a desk full of computers, tablets, and smartphones. I use Mac OS, iOS, and Android (sorry, Windows and Blackberry, I quit you both a long time ago).

Today, I am editing the literature review for a dissertation proposal for one of my PhD student/clients. I LOVE (and NEED) to use three of my gadgets to speed up the process.

  • In the middle of my deskspace is my MacBook Air, on which I am using Word for Mac to do the actual editing.
  • On my left is my iPad2, where I am checking the list of references that I uploaded into my Dropbox account.
  • On my right is my Samsung Galaxy Note, with which I am checking the references on the Chrome browser.

I save time because I don’t have to switch back and forth between apps and tabs on my Air. I save paper and printer ink because I don’t have to print out lists or copies of documents. Everything is uploaded to the Cloud.

Now do you see why I LOVE (and NEED) all of my gadgets?

After I finish editing this literature review, I will be happy to assist you with the editing of your academic documents. Contact me right away so that I can put your project on my schedule. I look forward to putting my gadgets into service for you!

Permanent link to this article: http://writingitrightforyou.com/home/2013/02/27/i-love-and-need-all-of-my-gadgets/

Nov 05

Prospect, Lead, or Opportunity?

It's A Deal!

 

Many freelancers and small business owners don’t think of themselves as “salespeople”, but unless your company is big enough to have a dedicated sales team, you are the “sales team”. The old adage: “Nothing happens until something is sold” is still true today. Before you can close the deal and sign the contract, you have to move people from prospects, to leads, to opportunities.

Ed Gandia, the co-author of The Wealthy Freelancer, and founder of the International Freelancers’ Academy, encourages solo practitioners and freelancers to understand the difference between the levels of people who may one day (hopefully soon) buy your products or services:

  • prospect: a person you have identified as a target for your marketing efforts and activities. This is your largest group of people; you should pre-set your criteria for prospects so that you are not just scattering your marketing to the wind or anyone  who is breathing.
  • lead: a prospect who has indicated a certain level of interest in your products or services. These are people who have signed up for your e-newsletter, or “Liked” your Facebook Page, or joined your LinkedIn Group, given approval to be on your blog post distribution list, or otherwise expressed interest in keeping abreast of you and your company.
  • opportunity: a lead who is ready to give you a chance to present your services, to discuss up potential project, or submit a formal quote for your products and services.

It is important that you develop a system to keep up with your prospects, leads, and especially with your opportunities. Once “opportunities” award you the project (and signs the contract!), then and only then do they  become clients and now “it’s a deal”! Congratulations!

If you are a freelancer or VSB (very small business), how do you manage your sales opportunities? Let us know in the comments!

 

 

 

 

Permanent link to this article: http://writingitrightforyou.com/home/2012/11/05/prospect-lead-or-opportunity/

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