Category Archive: Facebook

Feb 27

The English Language is So Much Fun! (Or is it…)

I found this graphic on my Facebook Page (posted by “Grammarly”) and I just HAD to share it with you!

What English words drive YOU crazy? Let us know in the comments section.

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Jan 12

Navigating the Social Media Maze

This clever graphic is making the rounds on the Internet, but lurking behind the joke is the reality that the world of online social media is a confusing jumble. Whether you’re trying to build your brand as an individual or a business, understanding the different social networking sites can help you navigate the maze effectively.

The central marketing problem facing all my clients is this: they are so busy doing the actual work of operating their business that they lack the time, energy and focus to think about how best to communicate what they’re doing to the world.

As an online marketing consultant, I take the time to get to know each of my clients and understand what it is they do, what differentiates them from their competitors, and who are the prospective customers they are seeking to attract. Only then do I begin to map out an online marketing strategy, because one size definitely does not fit all.

My clients don’t have to concern themselves with maintaining a website and posting updates to Facebook or Twitter, nor do they need to worry about pageviews, clickthroughs and the other metrics by which online exposure is measured. They can count on me to communicate an authentic story of their unique strengths, and deliver it to the right online outlets at the right time to reach the right audience.

If you’d like to learn more about how Writing It Right For You can manage your online presence to grow your business, contact us today for a consultation!

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Oct 19

Making the Most of the “New” Facebook

As Facebook keeps evolving, WIRFY stays on top of those changes to ensure your message reaches the widest possible audience.

Recently, Facebook unveiled an updated version of its social networking platform.  At first, there was a highly negative reaction from many users. They didn’t care for the most noticeable new feature, a vertical scroll that announces any new activity by your Friends and the Pages you like, creating a Twitter-like real-time information stream.

Other changes, though not as obvious, impact which status updates people see when they first arrive at Facebook. We at Writing It Right For You have developed strategies in response to make sure that your message doesn’t get lost in the shuffle.

These changes also represent opportunities. Clients of WIRFY benefit from allowing us to manage their online social networking presence, because we can react to these changes quickly and incorporate new tools into how we help spread your message. Let those of us who focus on social networking and online marketing keep your online presence up-to-date, so you can focus on your organization’s mission.

Let’s look at how Facebook has upgraded the handling and display of images and graphics, and some ways to take advantage of this improvement.

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May 31

Texting Primer for Baby Boomers

A little fun for the last day in May–thanks to my friend Desiree who posted these texting abbreviations from her Facebook friend, Nichole.

Are you a Boomer? Do you text? Do you have any text acronyms to add to this list?

ATD: At The Doctor

BFF: Bring The Wheelchair

BYOT: Bring Your Own Teeth

FWIW: Forgot Where I Was

GHA: Got Heartburn Again

IMHO: Is My Hearing Aid On?

LMDO: Laughing My Dentures Out

OMMR: On My Massage Recliner

ROFLACGU: Rolling On Floor Laughing And Can’t Get Up

TTYL: Talk To You Louder

TSP: Type Slower Please

AARP: Another Angry Retiree Posting



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Apr 20

What Happened to Your Facebook Friends?


If you have noticed that things have changed in your newsfeed since Facebook made that drastic profile change a few weeks ago, you’re not alone. Thanks to my Facebook friend Robert Randall for these tips.



Pam’s Facebook is:

Writing It Right For You Facebook Fan Page:

Please make sure you are on both of my pages!


Have you noticed that you are only seeing updates in your newsfeed from the same people lately? Have you also noticed that when you post things like status messages, photos and links, the same circle of people are commenting and you are not hearing from anyone else?

…The problem is that a large chunk of your contact list can’t see anything you post and here’s why:

The “New Facebook” has a newsfeed setting that by default is automatically set to show ONLY posts from people you’ve recently interacted with or have interacted the most with (which would be limited to the couple of weeks just before people started switching to the “new profile”). So, in other words, for both business and personal pages, unless you or your friends/fans commented on one anothers posts within those couple of weeks – you are now invisible to them and they are invisible to you!!


On your homepage click the “Most Recent” title on the right of the Newsfeed, then click on the drop down arrow beside it and select “Edit Options”. Click on “Show Posts From” and change the setting to “All Of Your Friends and Pages” (you can also access the “Edit Options” link at the very bottom of the Facebook homepage on the right)

Note: Business pages do not have a newsfeed. Owners of business pages should adjust the settings on their personal accounts.

The good news is:

You can now view all of your friends and fans again.

The bad news is:

YOU ARE STILL INVISIBLE to a large portion of your list. If you want to re-establish contact, you will need to get the word out to ALL of your contacts by inviting them to this “event” or creating one of your own so they can read the post and adjust their settings.

To invite your friends:

Click on “Attending” at the top and then you will see an option to invite your friends under the smiley face. It’s public so everyone who logs onto Facebook can view it and even the friends who can’t see your posts WILL see the event invitation. You can also tweet about it, create a blog post or send out an email to your subscribers in hopes of reaching them all.


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