Your business is defined by its brand. The brand is how your clients or customers recognize your company, evaluate your service, and perceives your reputation. The loyalty and attachment to you and your company by your clients or customers are associated with the products and services you offer. By properly developing the marketing activities of...
- Academic Writing
- Business Writing
- Detroit Ink Publishing
- English Language Usage
- Guest Blog Post
- News and Views
- Small Business Consulting
- Social Media Marketing
- Student Projects
- Women's History Month
- Writing Types
I am a writer. I am an editor. I am a manuscript preparer and an eBook publisher. I am a social media marketing and branding consultant. For all of those roles that I manage for my three businesses, I do a lot of writing. I write on my MacBook Air from my home office and...
I found this graphic on my Facebook Page (posted by “Grammarly”) and I just HAD to share it with you! What English words drive YOU crazy? Let us know in the comments section. Related articles An animated history of the English language (snoekbrown.wordpress.com) What are common pronunciation mistakes English speakers make in other languages? (ask.metafilter.com)
This clever graphic is making the rounds on the Internet, but lurking behind the joke is the reality that the world of online social media is a confusing jumble. Whether you’re trying to build your brand as an individual or a business, understanding the different social networking sites can help you navigate the maze effectively....
As Facebook keeps evolving, WIRFY stays on top of those changes to ensure your message reaches the widest possible audience. Recently, Facebook unveiled an updated version of its social networking platform. At first, there was a highly negative reaction from many users. They didn’t care for the most noticeable new feature, a vertical scroll that...
1) Keith has more than 25 years of experience as a professional journalist. Keith knows what makes a compelling news article, as well as a compelling piece of commentary that is likely to get the attention of editors. 2) Keith has also published works of fiction and is an avid reader of all sorts of...
A little fun for the last day in May–thanks to my friend Desiree who posted these texting abbreviations from her Facebook friend, Nichole. Are you a Boomer? Do you text? Do you have any text acronyms to add to this list? ATD: At The Doctor BFF: Bring The Wheelchair BYOT: Bring Your Own Teeth FWIW:...
If you have noticed that things have changed in your newsfeed since Facebook made that drastic profile change a few weeks ago, you’re not alone. Thanks to my Facebook friend Robert Randall for these tips. PLEASE READ: THIS IS VERY IMPORTANT TO EVERYONE WHO USES FACEBOOK FOR BUSINESS OR PERSONAL REASONS AND WISHES TO...
If you are a small business owner or solo practitioner, producing relevant content materials about your products or services with engaging content online and in print is a very important part of your marketing efforts. Two weeks ago, I participated in a two-day global virtual (online) conference for freelancers called “International Freelancers Day 2010“. It...
Using social media to promote your blog. This question was posed on twitter some time back, and the point the poster was trying to make is a very valid one. In essence, the question is the same as the old one about whether a tree falling in a forest makes a sound if there is...